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Fresh Tips and Tools | Solo & Small Firms

Conversion Scientist

  • Happiness Means Different Things to Your Website Visitors

    Happiness Means Different Things to Your Website Visitors

    Based on Myers-Briggs research, there are at least four major personality modes, or personas that your website must communicate with: Competitive, Methodical, Spontaneous and Humanist.
    - 10 days ago, 8 May 12, 12:00pm -
  • Want Attention? Appeal to the Egos of Experts with Quotes

    Want Attention? Appeal to the Egos of Experts with Quotes

    I was directed by a Facebook notification to a quotation so important that it deserved its own graphic panel. Clearly, this was a quote that needed to be read. As I read I thought, “This guy and I think a lot alike. Who is this Plato of the convers…
    - 15 days ago, 3 May 12, 6:54pm -
  • The Secret Behind the Success of the DollarShave Video

    The Secret Behind the Success of the DollarShave Video

    The Dollar Shave video went mega viral because it is “funny”, right? But to understand why and how it is funny you need to break it down and analyze what personas it is playing to. Only then will you truly understand its success.
    - 17 days ago, 1 May 12, 3:59pm -

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Smashing Magazine

  • newQuick Course On Effective Website Copywriting
       Many dismiss copywriting as something that ad agency people do. Truthfully, all of us need to pay close attention to copywriting if we want to achieve our business objectives.The goal of a "regular" text is to inform or en…
    - 6 hours ago, 18 May 12, 3:27pm -
  • newA Foot On The Bottom Rung: First Forays Into Responsive Web Development
       Responsive design is the hottest topic in front-end Web development right now. It’s going to transform the Web into an all-singing, all-dancing, all-devices party, where we can access any information located anywhere in the…
    - 9 hours ago, 18 May 12, 12:31pm -
  • newHow To Customize The WordPress Admin Easily
       If you're just getting started with WordPress, or have been running with default functionality for a while and now want to dig in with some useful and easy ways to customize your WordPress site, a great place to start is t…
    - 12 hours ago, 18 May 12, 9:15am -
  • newBackpack Algorithms And Public-Key Cryptography Made Easy
       E-commerce runs on secrets. Those secrets let you update your blog, shop at Amazon and share code on GitHub. Computer security is all about keeping your secrets known only to you and the people you choose to share them with.…
    - 1 day ago, 17 May 12, 11:21am -
  • newStop Redesigning And Start Tuning Your Site Instead
       In my nearly two decades as an information architect, I’ve seen my clients flush away millions upon millions of dollars on worthless, pointless, “fix it once and for all” website redesigns. All types of organizations are…
    - 2 days ago, 16 May 12, 1:28pm -
  • newZocial Button Set: 72 CSS3 Buttons
       The idea behind this project was to produce a consistent set of buttons that could be used for the range of social actions frequently taken in Web applications. These actions are often important goals for users, such as connec…
    - 3 days ago, 15 May 12, 12:39pm -
  • newSmashing Daily #1: Mobile Device Lab, Browsers and Animated GIFs
       Editor's Note: This post is the first in the new Smashing Daily series on Smashing Magazine, where we highlight items to help you stay on the top of what's going on in the industry. Vasilis van Gemert will carefully pick the m…
    - 4 days ago, 15 May 12, 9:24am -
  • The Font Wars: A Story On Rivalry Between Type Foundries
       I had thought terms like “intellectual property” and “intellectual theft” were of fairly recent provenance, so my eye was caught by the latter’s use in a headline of a 1930 edition of the US trade journal The America…
    - 4 days ago, 14 May 12, 2:09pm -
  • Taming The Wild Mind
       Myths have developed around and researchers have studied how the human brain juggles creativity and organization. Popular theory tells us that the left brain is structured and logical, while the right brain is artistic and ima…
    - 7 days ago, 11 May 12, 3:32pm -
  • Interaction Design In The Cloud
       Interaction designers create wireframes in tools such as Adobe Illustrator, OmniGraffle and Microsoft Visio. However, emailing your old static designs will feel old fashioned once you see what these new tools can do. Going a s…
    - 8 days ago, 10 May 12, 1:05pm -

Six Revisions

  • newHelping Your Clients Build an Effective Mobile Strategy
    Advertise here with BSAIt can be a challenge convincing clients to add new strategies to their existing Web presence. In a perfect world, a client would simply say, "You’re the expert. You know what’s best. Do whatever needs to be done to make it…
    - 1 day ago, 17 May 12, 10:00am -
  • new10 Excellent Online Payment Systems
    Advertise here with BSAIn this article, we’ll be reviewing my top 10 online payment systems for accepting payments on the Web. While many of the companies on this list have been available to online merchants for years, many are also now getting int…
    - 3 days ago, 16 May 12, 2:34am -
  • Ultra Sleek Accordion Slider: Free PSD Template
    Advertise here with BSAThis exclusive freebie on Six Revisions, brought to you by www.bestpsdfreebies.com, is a design mockup of an accordion slider that can be used to display content. It comes in 3 variations. Each slider variation has a unique tex…
    - 5 days ago, 13 May 12, 10:00am -
  • 5 Reasons Why Metaphors Can Improve the User Experience
    Advertise here with BSAThere are many ways to experience the world around us. Especially offline, we can make use of our different senses to collect information, interpret our environment and make judgments. On the Web, however, our senses are more l…
    - 7 days ago, 11 May 12, 10:00am -
  • 30 Minimalist Portfolio Website Designs for Inspiration
    Advertise here with BSAThere seems to be a recent trend whereby creatives are aesthetically stripping down their online portfolios to their bare essentials. (UK-based web designer/web developer Kean Richmond recently discussed this trend in an articl…
    - 44 days ago, 4 Apr 12, 10:00am -
  • “Undesign” Your Portfolio Website
    Advertise here with BSAEven the most ineffective, unattractive or simple of man-made objects have been designed in some way. The same is true for the Web: Even the most hideous of websites are created by someone who has consciously made decisions int…
    - 46 days ago, 3 Apr 12, 3:27am -
  • Announcement: Winners of Credits on Stockfresh
    Advertise here with BSAIn a recent giveaway, we announced that we’d give away 100 credits on Stockfresh (with a value of $79.99) to three lucky participants. The winners would be awarded credits that they can use to download royalty-free stock phot…
    - 48 days ago, 31 Mar 12, 11:00am -
  • Announcement: Winners of SliderWall Licenses
    Advertise here with BSAWe recently held a giveaway of licenses to SliderWall, a premium jQuery plugin for creating many types of sliders for content such as images, videos, text and more. In this post, you’ll see the five lucky Six Revisions reader…
    - 48 days ago, 31 Mar 12, 10:00am -
  • Mobile UI Design Patterns: 10+ Sites for Inspiration
    Advertise here with BSAUser interface design patterns are solutions to common design challenges, such as navigating around an app, listing data or providing feedback to users. Mobile apps and sites have unique UI design requirements because, compared…
    - 51 days ago, 29 Mar 12, 9:00am -
  • Designing Landing Pages That Work
    Advertise here with BSAHaving knowledge on how to create an effective landing page can increase the number of site visitors that take the desired action of the web page. Lets discuss factors and considerations that can lead to a better landing page d…
    - 63 days ago, 16 Mar 12, 10:10am -