You won’t need a graphic designer to create an attractive email or newsletter. Nearly all good services have various email development features to guide you every step of the way. You can import an HTML page and/or use one of the many templates provided by the service. You’ll soon be adding attachments, pictures, sound files, and more.

You’ll finding managing your e-mail list is a cinch.

A huge advantage to using an online email marketing service is the tracking capabilities. You’ll have access to reports on bounced, forwarded, delivered/undeliverable and sent emails; as well as conversions, click-throughs and more.

We haven’t used them all.  But we have used the ones we believe to be the top two.  And we’ve scoured the internet and chatted with scores of users to determine the real opinions of people who have used the others.

We’re now using iContact www.icontact.com and we’ve also used Constant Contact www.constantcontact.com .  You’d probably be happy with either.  Both do about the same things. 

iContact seems is bit more intuitive.  But both ARE intutive and both have a very short learning curve with very ample on-line training, support, forums, etc.