Catalyst CPA Marketing

Flash Point Marketing

• 3 Tips To Improve SEO
  Search Engine Optimization has become such a hot topic we’re almost afraid to do anything without consulting a web development guru for fear of hurting our existing rank.  I’m here to tell you that first of all, you should never be that worried…
  - 8 days ago, 10 May 12, 8:19pm -
• Google’s Penguin Changes SEO
  On April 24th some site owners experienced a noticeable drop in their rankings.  It was a direct result of a new search algorithm, Penguin, implemented by Internet giant, Google.  Penguin was developed to prevent spam sites from taking up real esta…
  - 15 days ago, 3 May 12, 8:46pm -
• Have You Overpaid For Your Website?
  The following is a list of common statements about a firm’s website. If any of these statements are true for your website, it may be time to upgrade to save your company [boatloads of] money later:Our firm uses a licensed CMS that is proprietary…
  - 16 days ago, 2 May 12, 8:13pm -

CPA Cafe

• newTop 5 Most Popular Articles: May 12–18, 2012
  Here are the five most-read news articles on VSCPA.com! Articles are taken from the VSCPA News and Professional News sections and are ranked by unique page views.Thomas Jefferson Institute Recommends Sales Tax on ServicesApplications for State Ins…
  - 3 hours ago, 18 May 12, 4:20pm -
• newEmbrace Your Weaknesses: The Laziness Paradox
  When is confidence a bad thing? Productivity expert Scott Young has the answer in his blog post “The Laziness Paradox: Embrace Your Weaknesses to Accomplish More.”Young gives the example of a friend who was overconfident in his ability to accom…
  - 4 days ago, 14 May 12, 8:42pm -
• Top 5 Most Popular Articles: May 5–11, 2012
  Here are the five most-read news articles on VSCPA.com! Articles are taken from the VSCPA News and Professional News sections and are ranked by unique page views.McDonnell Seeks Applicants for State Inspector GeneralVirginia Groups Take Online Sal…
  - 7 days ago, 11 May 12, 8:38pm -
• 'Amazon Bill' Headed Nationwide?
  The “Amazon bill,” which recently made it through the Virginia General Assembly and was signed into law by Gov. Bob McDonnell, could be going nationwide.The Virginia Main Street Leadership Council (VMSLC) will lobby Congress to pass a similar b…
  - 10 days ago, 8 May 12, 6:26pm -

CPA Marketing Genius

• Grow Your CPA Practice With Systems
  Many CPAs that I talk to like the idea of setting up systems in their practice. BUT, they are put off by the seemingly monstrous task of getting started? It’s actually quite simple – just follow these steps: *Organize the various procedures tha…
  - 64 days ago, 15 Mar 12, 6:01pm -
• How I Quit Being a Control Freak
  I don’t know what it is about CPAs that makes us such poor delegators. Perhaps it’s because we are simply “control freaks” and don’t want to let go of the technical aspects of our practice.Or maybe it’s because we believe that no one els…
  - 81 days ago, 27 Feb 12, 5:50pm -
• Marketing incest doesn’t work
  Let me give you an example so you can better understand what I mean by “marketing incest”. David Smith, CPA, starts his own practice and quickly realizes he needs to market and advertise to get new clients. However, since no one in college ever…
  - 96 days ago, 13 Feb 12, 3:45am -
• How to avoid crippling all your advertising?
  Virtually all practitioners, no matter what services they provide, make two crippling mistakes when marketing:1. They say the exact same thing as their competitors; and2. They try to be everything to everyone.In essence they have commoditized them…
  - 100 days ago, 9 Feb 12, 1:42am -
• Lessons learned from a reality show on T.V.
  I am a big movie fan and get to watch my fair share of films in the theaters. However I generally try to stay away from the television, other than an occasional show, as I feel TV is a big time zapper – and it simply doesn’t thrill me.However, r…
  - 6 Feb 12, 4:39am -
• New Book Reveals How to Create the Ultimate CPA Practice in 2012 That Doubles the Practice Revenue In Half the Time!
  There has never been a more challenging time for CPAs to grow a successful practice, with clients doing more in-house, using pre-packaged software and looking everywhere for ways to cut costs. But many CPAs are having their best results ever. In h…
  - 5 Jan 12, 3:48am -
• One page document leads to CPA practice success
  Create a successful CPA practice with a one page plan. This blog post talks about the importance of becoming clear about the end game.
  - 3 Jan 12, 11:36pm -
• Creating a Killer CPA Firm Website That Sells
  Grow your CPA firm with a killer website
  - 3 Apr 11, 10:15pm -
• Time Management – continued
  Last month, we talked about time management techniques and I shared with you a couple of my time management techniques. Let me share with you one more:3) Manage your time in blocks.  In other words, cluster your client appointments. Many CPAs make…
  - 2 Dec 09, 3:14pm -
• Time Management for Accountants – Part one
  In my work as a consultant helping other CPAs to market their CPA firms, one objection I hear often is “But Salim, I just barely have enough time to do the work to deliver my services to my clients. I simply can’t spare a lot of time to think ab…
  - 3 Nov 09, 3:56am -

Jim Lillig: The CPA Guy

• Underground 8 Conference: Don’t Miss Expanding Your Business Mind
  Underground is one of my favorite conferences because unlike AdTech or Affiliate Summit, it is actually a learning experience and not a rushed, too many speakers I don't care about affair. For everyone reading this who religiously attends the "indus…
  - 3 Jan 12, 6:49am -
• Small Business Data Breach – It’s More Prevalent Than You Think.
  Small businesses in the US today are being attacked by hackers on an ever increasing scale. The latest reports show that nearly 20% of small businesses have experienced some form of data breach to their systems. This may come in the form of an insi…
  - 18 Nov 11, 11:22pm -
• Data Breach – It’s Your ASSets on the Line
  Data breach is at epidemic levels and it is targeted at small businesses. Find out how you can find affordable protection for your data assets and your businesses' ability to survive a data breach attack.
  - 25 Jul 11, 12:30pm -
• Why Walmart Is Fueling The Debate on The Online Affiliate Tax Law
  Think of this statistic I once heard, 17 cents of every retail dollar spent in the world is pocketed by Walmart.  Wow, that’s some clout. But when it comes to clout online, Walmart lags a far second to Amazon and eBay in terms of traffic.  Accord…
  - 17 Jul 11, 9:14pm -
• An Update on Online Privacy From My Internet Attorney
  It comes as no surprise that my internet lawyer, Richard Newman, keeps me up to date on privacy issues.  In fact as my online attorney, he has advised me to make sure that I divulge that privacy online is a misnomer.  In my opinion, it’s not only…
  - 30 Jun 11, 12:35am -

Sumer Singh's CPA Marketing Blog

• Link Builder Pro or Rank builder Bonus
  Are you looking for link builder pro  or rank builder bonus and discount? If you are searching for link builder pro or rank builder bonus and discount then you have come to right place but incase you don’t fall in that category then check out belo…
  - 20 Jun 10, 7:22pm -
• Rank Builder – Link Builder Pro Review
  Link Builder Pro Review Video ( Now Called Rank Builder) >>Link Builder Pro Review ( Now It’s Rank Builder) – Introduction If you are an internet marketer then you understand how vital is getting traffic to a website. Quick and targeted traffic t…
  - 13 Apr 10, 9:47pm -
• Affiliate Managers and CPA marketing
  It will not be wrong to say that CPA marketing is alive due to CPA networks and the networks take breath due to the affiliate managers and you as the publisher. There are several works like promoting the network, selecting publishers, solving many pr…
  - 3 Mar 10, 5:38pm -
• CPA Marketing Better Than Traditional Affiliate Marketing
  CPA marketing is today’s new craze in the world of internet marketing. It has captured the place of other online money making models like affiliate marketing, selling goods through Ebay, paid surveys, Forex trading and any other money making opport…
  - 23 Jan 10, 9:56pm -